Get Your Certification in Digital Marketing Today with Digital Vidya

Certified Digital Marketing Course is an online, self-paced certification course developed by Digital Vidya that provides advanced knowledge on Marketing and the way Facebook is widely being used in the domain.

All the instructors are well-trained and moreover are industry experts working in reputed marketing, advertising, and IT companies. So each teacher had a unique teaching style.

The trainers used powerpoints and gave practical demonstration of the tool or process. All the questions during and after the session were answered in detail. The pace of the session was also good with enough time dedicated for each module.

The course delved in depth about Facebook Marketing, covering lead generation with the help of Facebook business manager and Facebook ads platform. The creation of campaigns, ad groups, and ads, along with various other audience targeting and budget and bidding strategies, was discussed. How to create custom audiences with an existing customer database and targeting them on Facebook, as well as creating lookalike audiences with similar interest groups, was also taught. The course was completely online and instructor-led with live Q&A, which helped me clear all my doubts and queries.

Course structure was well planned with an overall outline as well to understand how the session will progress. The class recordings were also made available.

The modules started with the basic introduction of the concept/tool, practical demonstration and then a Q&A session. Each module on average has 4 weeks of sessions with 12 hours of classes and after each week there was an internal assignment related to the topics covered in the week. These needed to be completed and submitted in order to get the module certificate.

As for assignments, there is only one chance each to submit and resubmit. If the assignment was rejected, the teachers provided feedback to help students in resubmission. They would also discuss the assignment in the live class to help clear doubts.

I'm currently working as a Senior Marketing Data Analyst in Public Sapient and I work with marketing and advertising data generated from platforms like Google Ads, Facebook Ads, Google DV360, Instagram, Snapchat Ads, Quora Ads etc. Previously, I was working as a Digital Marketing Manager with a startup agency to execute all the ad campaigns.

To do a course in digital marketing, I had shortlisted a few local institutes in Bangalore where, but it involved traveling almost 10-15 kms daily. Then I came across Digital Vidya, which provided online classes and had the Vskills certification from the government of India, and decided to enroll. I first completed their Certified Digital Marketing Master Course (CDMM), then opted for this Certified Facebook Marketing Course. The ‘pay after placements’ option is also a great feature of this program.