Corporate Entrepreneurship: Innovating within Corporations Specialization

A growing number of established businesses recognize the importance of creating new business opportunities within their company. Companies must create, develop and sustain new businesses to meet the challenges of maturing technologies and ageing product portfolios. This specialization is for corporate entrepreneurs who want to learn how to apply entrepreneurial principles in a corporate setting. The course will teach you how to overcome the obstacles to creating, developing and maintaining innovative businesses within your company. These new activities are often not compatible with established systems, processes, or cultures. The skills and best practices that will be taught to learners include the ability to identify and develop entrepreneurial opportunities, build business models, create strategies for leading innovation and finance it. These are the topics that comprise the four courses in the Corporate Entrepreneurship Specialization. A final project is also included. Individuals who are motivated and/or charged to create and lead new businesses within existing companies will benefit from the Corporate Entrepreneurship Specialization. This program is for junior and mid-managers who have the responsibility to create new business opportunities or initiatives in their company or division in any industry and any country.