Description

Graphic Designers use their talents in visual communication to convey concepts, assist clients, and resolve problems. They create visual concepts either by either hand or computer, to help people see their surroundings using images, color, texture and symbols, from the design of a website to the massive images that are that are visible in billboards.

A Graphic Designer usually is employed in the following positions: names:

  • Graphic Content Designers: They design the basic visuals that are that are used in articles, blogs information graphics, as well as other kinds of graphic representations in social networks.
    Marketing Graphic Designers for email marketing advertising, animations, GIFs ebooks, infographics, ebooks and various other forms of media, they offer informative and interactive content.
  • Graphic designers in print media: Print media that is populated by graphic designers, has distinct needs. Banners, advertisements, standees journal covers and book covers and more. are just a few examples of printed designs.

Roles & Responsibilities

As a graphic designer with 6-9 years of experience in India, here are the main responsibilities:

  • Generate innovative design concepts that align with client requirements and brand guidelines, ensuring visual appeal and effectiveness.
  • Coordinate multiple design projects simultaneously, collaborating with cross-functional teams to meet deadlines, manage resources, and maintain quality standards.
  • Develop comprehensive visual identities, including logos, typography, color schemes, and brand guidelines, to establish a strong brand presence.
  • Interact with clients to understand their design needs, provide creative solutions, and present design concepts professionally, while ensuring customer satisfaction.

Qualifications & Work Experience

Major educational qualifications required for Graphic Designer are:

  • A Bachelor's degree with a focus on graphic design communication or a field closely connected to graphic design is required.
  • Work experience with graphic design, or in a related field is required.
  • Experience with popular design software like CorelDraw as well as Adobe Illustrator.
  • Mastering Photoshop Illustrator, Photoshop, and InDesign and developing an understanding of HTML with the latest trends.
  • UX/UI Design.
  • Knowledge about Typography.
  • Innovative, Strategic Thinking, Problem-Solving Mindset.
  • Time and Project Management.

Essential Skills For Graphic Designer

1

Web Design

2

Adobe Illustrator

3

Adobe InDesign

4

Branding

5

Adobe After Effects

6

Adobe Flash

Skills That Affect Graphic Designer Salaries

Different skills can affect your salary. Below are the most popular skills and their effect on salary.

Web Design

3%

Adobe Illustrator

36%

Adobe InDesign

12%

Branding

4%

Adobe After Effects

112%

Adobe Flash

12%

Adobe Animate

24%

Career Prospects

Some Alternative job roles available for Graphic Designer are:

  • Brand Identity Designer: Brand identity designers specialize in creating visual elements such as logos, colors, and typography to represent and enhance a company's brand and image.
  • Illustrators: Illustrators are artists who create and design visual representations and drawings to communicate ideas, concepts, or stories for various purposes, including books, magazines, advertisements, and digital media.
  • Layout Artist: Layout artists focus on arranging and organizing visual elements, images, and text in a visually appealing and effective manner for printed materials, websites, or other media.

How to Learn

The graphic design industry in India is poised for significant growth in the coming years. With the increasing demand for visual content across various sectors, the role of graphic designers is becoming crucial in the market. According to a 10-year analysis, the job role of graphic designers is projected to witness substantial growth, offering ample employment opportunities in the future. Google data suggests a rising trend in the search for graphic designers, indicating a high demand for their skills. With technology advancements and the digitalization of businesses, the need for talented graphic designers is expected to soar, making it a promising career choice in India.