Description

Retail assistant managers assist retail managers or store managers in their daily tasks of a retail store or in the retail section of the store. Assistant managers in retail are accountable for the direction of their subordinates and for implementing the retail manager's instructions and ensuring high-quality customer service. Sometimes, assistant retail managers are required to fulfill the tasks of their supervisors in the event that their supervisor is not available and frequently, they will be required to perform the roles of associates in retail in addition to covering breaks and providing extra coverage during peak sales hours.

The primary duties for retail assistants are responding to questions about products from customers and retail associates as well as assisting customers with their purchase decisions as well as handling customer exchanges, returns and other concerns of customers. Most often, assistant managers of retail are responsible for keeping the store clean, maintaining the level of merchandise on sale as well as ensuring that store guidelines and policies are followed and that other expectations of the company are adhered to.

Retail assistant managers should have excellent interpersonal skills and the ability to manage difficult situations with ease and patience when they arise. They will also typically have previous experience in retail environments as well as knowledge of merchandising and marketing principles and possess an orientation towards sales.

The requirements for education vary for retail assistant managers however, having a high school diploma is usually a prerequisite. Like most managerial jobs, an associate's degree or more is typically preferable. A lot of retail assistant managers were elevated to their current position after working for their company as a retail associate, or another similar job.

Roles & Responsibilities

As a Retail Assistant Manager with 6-9 years of experience in India, here are some main responsibilities:

  • Ensuring smooth functioning of the store by managing inventory, conducting audits, and supervising staff.
  • Assisting customers with their enquiries, resolving complaints, and ensuring exceptional shopping experiences.
  • Collaborating with the marketing team to drive sales, promote products, and meet revenue targets.
  • Recruiting, training, and motivating employees to ensure a high level of productivity and customer satisfaction.

Qualifications & Work Experience

Major educational qualifications required for Retail Assistant Manager are:

  • A master's degree in business administration.
  • Previous experience in management of retail.
  • Excellent interpersonal abilities.
  • Ability to motivate employees.
  • Flexible work hours.

Essential Skills For Retail Assistant Manager

1

Strategic Foresight

2

Leadership Management

3

Sales & Management

4

Retail Inventory Management

Career Prospects

The role of a Retail Assistant Manager in India is a key position in the retail industry. With 6-9 years of experience, there are several alternative roles to consider. Here are four options:

  • Store Manager: A leadership role responsible for overseeing day-to-day operations, sales targets, and customer satisfaction.
  • Merchandising Manager: A position focused on planning and executing product assortment, pricing, and promotion strategies.
  • Sales Manager: A role that involves managing a team of sales representatives, setting targets, and implementing sales strategies.
  • E-commerce Manager: A position focused on managing online sales channels, including website maintenance, digital marketing, and customer experience.

How to Learn

The role of Retail Assistant Manager in India is projected to experience significant growth in the market. According to a 10-year analysis, the job role has witnessed a steady increase in demand, indicating a positive trend. With the expanding retail sector in India, more employment opportunities are expected to open up for individuals in this position. Google's latest data points towards a promising future for Retail Assistant Managers in terms of job prospects and career advancement. This growth trend is likely to bring forth numerous opportunities for those aspiring to pursue a career in the retail industry.