Retail sales associates work in the areas for customers of retail stores. The store employs these employees to maintain the store's cleanliness and order and help customers locate particular items and answer inquiries about sales or discounts. In addition, some stores require their associates at the counter to carry out tasks like replenishing stock during a shift. In a few stores, associates are trained as cashiers, and are required to operate an account in entrance of the shop or in an off-site department store during peak hours. In general, associates assist with promotions for the entire store and also special promotions. They must be aware of these promotions and offer customers assistance with regard to sales, discounts, and rewards programs for customers.
The role of a sales associates in retail is usually an entry-level position, but prior experience is sometimes preferred or necessary. Stores typically promote within, and sales associates could ultimately seek managerial or supervisory posts. Sales associates who are well-trained assist their stores in attracting and keep customers. They should have pleasant, enthusiastic personalities, and also be able to interact well with other staff members as well as with customers. The sales associates also are taught to keep an eye on attention to detail and must keep the store clean and organized throughout the shift.