Course Features
Duration
2.06 hours
Delivery Method
Online
Available on
Lifetime Access
Accessibility
Desktop, Laptop
Language
English
Subtitles
English
Level
Beginner
Teaching Type
Self Paced
Video Content
2.06 hours
Course Description
Course Overview
International Faculty
Case Based Learning
Post Course Interactions
Case Studies,Instructor-Moderated Discussions
Skills You Will Gain
Prerequisites/Requirements
Prerequisites are not available for this course
What You Will Learn
Why keyword research is the first thing you should do before producing any content on a website
How to use the Google Keyword Planner This includes seeking out keywords, finding keyword volume, merging keywords, and working with bulk data
Doing advanced keyword research and competition analysis with tools such as Long Tail Pro, Majestic, SEMRush, Ahrefs and Moz
Understanding what Long Tail keywords are and how you can utilize these to create content that generates lots of traffic for your website
How to use additional free sites like Quora, Soovle, UberSuggest, Google Trends and much more to do additional keyword research
Determining commercial intent with your keywords - Learning if your content will encourage others to buy products from you
Advanced competition analysis - Determine if a keyword is worth trying to rank and if its even possible for you based on the existing competition
Course Instructors
John Shea
Instructor