Management
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Hands On Training
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Creating Strategies for Influencer Marketing

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Course Features

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Duration

3 weeks

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Delivery Method

Online

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Available on

Lifetime Access

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Accessibility

Desktop, Laptop

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Language

English

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Subtitles

English

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Level

Intermediate

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Effort

4 hours per week

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Teaching Type

Self Paced

Course Description

How to use influencers to create engaging communication

Mainstream media has struggled to cope with the huge popularity of vlogging, and the influence of the 'influencers that create content in this field.

Ravensbourne University's three-week influencer course and Kairos Media's one-week training will help you navigate the space. It will give you the skills to use influencers to create consistent communication about the purpose and value of your organization.

Find the influencer space in marketing

This course will begin by exploring the who, what and when of influencer market, including the rise of influencers on platforms such as YouTube, Instagram and TikTok.

After you have mastered the basics, it is important to learn what makes influencer content great for brands and what metrics can be used to measure success. These aspects will be covered, along with the rest of your pipeline, including audience segmentation and success planning.

Find out how to use gaming influencers.

Over the past decade, influencers have grown in popularity online. Gaming and gaming influencers are now extremely valuable for brands.

This course will help you market in the gaming influencer space. This course will teach you about the various platforms and how to select the right influencers to represent your brand. It also teaches you how to create influencer strategies using real-world case studies.

Kairos Media experts share their knowledge

This course provides insights and case studies by the award-winning creators the KFC gaming console. It will help you understand the dynamics in influencer marketing.

Kairos Media is one of the UK's fastest growing social media and creative agencies. They have a track record of establishing successful collaborations between brands, influencers and other businesses.

Course Overview

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Job Assistance

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Alumni Network

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International Faculty

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Post Course Interactions

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Instructor-Moderated Discussions

Skills You Will Gain

What You Will Learn

Learn the latest in your chosen industry or subject

Complete each course and pass assessments

Receive certificates validated by the educating organisation

Impress employers with learning outcomes you can add to your CV

Make your career dreams a reality

Identify elements of the mental game

Explain key features of the thinking and the instinctive brain and their separate functions in key moments of performance

Apply frameworks, principles and strategies for coaching athletes' mental game

Reflect on your coaching practice incorporating insights gained through the course

Target Students

This course is designed for anyone looking to improve their digital marketing skills, especially influencer marketing and gaming.

Course Instructors

Derek Yates

Instructor

An educator and design writer. The author of 'Communication Design, Insights from the Creative Industries', published by Bloomsbury. Initiator of collaborations with the likes of Apple, Sky & Barclays
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