Description

Technical sales managers are responsible for a variety of tasks related to technical sales, including analyzing competitors, developing sales opportunities, and closing new accounts over phone, fax, and email. They are also in charge of verifying and entering account information, analyzing customers' accounts and buying history, suggesting related and new items to customers, and reporting and tracking problems. Other tasks performed by technical sales managers include recommending policy and procedure improvements and keeping track of orders, as well as building rapport with customers and providing them with technical information and explanations as needed. These managers also maintain and troubleshoot equipment, as well as oversee the work of salespeople in their department.Requirements for this position typically include at least a bachelor's degree, as well as at least two years of relevant experience. To excel, technical sales managers should have good technical knowledge of their organization's products, be organized, have excellent oral and written communication skills, and be able to build good relationship with clients and coworkers. They must have experience with data entry and be highly motivated to make and meet sales goals.Technical sales managers usually work during regular business hours, although overtime may be required; travel may be needed as well to visit clients and other businesses. They typically work indoors with both coworkers and customers.

Roles & Responsibilities

As a Technical Sales Manager with 0-3 years of experience in Canada, your main responsibilities include:

  • Collaborating with the sales team to identify potential customers, understand their needs, and provide technical solutions.
  • Conducting product demonstrations and presentations to showcase the features and benefits of the company's technical offerings.
  • Supporting the sales team in preparing proposals, quotes, and contracts, ensuring accurate technical information and pricing.
  • Building and maintaining relationships with customers, addressing their technical inquiries, and providing post-sales support and assistance.

Qualifications & Work Experience

For a Technical Sales Manager, the following qualifications are required:

  • Strong technical knowledge and understanding of the product or service being sold, in order to effectively communicate its value propositions to potential customers.
  • Proven sales experience and track record in meeting or exceeding sales targets, demonstrating the ability to drive revenue growth and build strong customer relationships.
  • Excellent communication and interpersonal skills to articulate complex technical concepts in a clear and concise manner, adapting the sales pitch to various audience levels.
  • Strong problem-solving and negotiation skills to address customer concerns or objections, and to develop customized solutions that meet their specific needs.

Essential Skills For Technical Sales Manager

1

Sales Strategy

2

Sales Technique

3

Leadership Management

4

Sales & Management

Skills That Affect Technical Sales Manager Salaries

Different skills can affect your salary. Below are the most popular skills and their effect on salary.

Sales Technique

9%

Career Prospects

The Technical Sales Manager plays a crucial role in driving sales and revenue growth. For individuals with 0-3 years of experience in Canada, here are four alternative roles to consider:

  • Sales Support Specialist: A position focused on providing administrative and operational support to the sales team, including managing sales data, preparing sales reports, and coordinating sales activities.
  • Business Development Representative: A role that involves identifying and qualifying potential leads, conducting market research, and nurturing relationships with prospects to generate new business opportunities.
  • Customer Success Manager: A position dedicated to ensuring customer satisfaction and retention by proactively engaging with clients, addressing their needs, and driving value through product adoption and customer support.
  • Solutions Engineer: A role that combines technical expertise with sales acumen, responsible for understanding customer requirements, developing customized solutions, and providing technical demonstrations and support during the sales process.

How to Learn

According to recent data from Google, the job role of a Technical Sales Manager in Canada is expected to witness significant growth in the market. Over the past 10 years, this position has shown a steady increase in demand and is projected to continue to do so in the future. With advancements in technology and increasing need for technical expertise, the employment opportunities for Technical Sales Managers are expected to be ample in the coming years. This indicates a promising outlook for individuals pursuing this career path in Canada.