The advertising account manager is responsible for managing the effectiveness of the advertising accounts of their business. They are involved in every aspect of advertising, from concept development through to distribution. They collaborate with professionals in advertising to build the brand's popularity and establish accounts for advertising for their company and also build strong business relationships with their customers and other external partners. Account managers for advertising also utilize market research to aid in the implementation of campaigns for advertising in a timely method. They generally communicate their findings to the vice president of advertising within their department. Account managers for advertising must show their leadership abilities by motivating an entire group of professionals in advertising to achieve all business goals promptly. They share crucial account information with managers and employ a personal computer to develop advertising plans and detailed progress reports that can be provided to the executives. Account managers for advertising also go through market pricing reports regularly to ensure they are competitive and keep current customers. In addition their primary tasks is to collaborate with sales managers in their company in all major retail initiatives to create a more coherent marketing strategy. A bachelor's degree in marketing, advertising marketing, or similar fields is necessary for this position. Experience - even in a managerial role is usually required or preferable. Certifications in leadership and industry may be helpful. Account managers for advertising must be an well-organized and pay close attention to the finer details and have an analytical and strong skill.

The role of Account Manager in the advertising field is projected to experience steady growth in the United States market. Over the past 10 years, the job role has shown consistent demand and is expected to continue this trend in the future. According to Google data, there is a positive trajectory in employment opportunities for Account Managers in the advertising industry. The future outlook indicates an increasing number of job openings, highlighting the strong demand for professionals with this skill set.

How to Learn

As an Account Manager, Advertising with 0-3 years of experience in the United States, your main responsibilities include:<ul><li> Developing and maintaining relationships with clients, ensuring their satisfaction with advertising campaigns.</li><li> Collaborating with cross-functional teams to create and execute effective advertising strategies and campaigns.</li><li> Conducting market research and competitor analysis to identify new trends and opportunities for clients.</li><li> Monitoring and analyzing campaign performance, providing insightful reports and recommendations for optimizations.</li></ul>

Roles & Responsibilities

Average take home Salary for a Account Manager, Advertising in United States is around $47770 per year

Salary Breakup

The advertising account manager is responsible for managing the effectiveness of the advertising accounts of their business. They are involved in every aspect of advertising, from concept creation through development and distribution. They collaborate with professionals in advertising to build the brand's popularity and establish accounts for advertising for their company and also build strong business relationships with their customers and other external partners. Account managers for advertising also utilize market research to aid in the implementation of advertising campaigns in a timely method. They generally communicate their findings to the vice president of advertising within their department.


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Account Manager, Advertising

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