Field marketing managers are responsible for overseeing the smooth functioning of given franchisee businesses, as well as liaising with franchisees and various store managers. They will analyze the business plans of these stores, how they plan to expand, and if they are operating properly in the given market, and they are also in charge of undertaking marketing campaigns for the businesses they oversee.Field marketing managers must also develop field marketing plans, including online/e-mail and event marketing, as well as organize events for brand promotion and market research. These managers play an important role in their company's marketing division, as they often oversee a team which is responsible for effective business management. They may also delegate and oversee the activities of various subordinates while reporting to higher-ups who determine the overall direction of marketing.Candidates for the position are generally required to have a bachelor’s or master’s degree in advertising, marketing (sales & retail), communications, business management/administration, or a related field, and some sort of business background is beneficial. Those with significant work experience are almost always preferred.Field marketing managers generally work traditional business hours, though they may need to work a few extra hours on nights or weekends to meet deadlines. The job may require some amount of traveling to trade shows, but this is rather infrequent.

The role of Field Marketing Manager in Singapore is projected to experience significant growth in the market. Over the past 10 years, there has been an increasing demand for professionals in this field. With the rapid expansion of businesses and globalization, the need for effective marketing strategies has become crucial. As a result, more employment opportunities are expected to be available in the future for Field Marketing Managers. According to Google, this role offers promising career growth and is likely to continue to be in demand in the coming years.

How to Learn

As a Field Marketing Manager in Singapore with 3-6 years of experience, your main responsibility are: <ul><li> Creating and executing marketing campaigns to increase brand awareness, generate leads, and drive sales.</li></ul>

Roles & Responsibilities

Average take home Salary for a Field Marketing Manager in Singapore is around $57144 per year

Salary Breakup

Field marketing managers are responsible for overseeing the smooth functioning of given franchisee businesses, as well as liaising with franchisees and various store managers. They will analyze the business plans of these stores, how they plan to expand, and if they are operating properly in the given market, and they are also in charge of undertaking marketing campaigns for the businesses they oversee.

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Field Marketing Manager

Salary Breakup

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