Description

The territory manager is responsible for the specific region (or the territory) for a company and serves as a link between the headquarters of the company and the company's presence within their area. The territory sales manager's main responsibility is to boost sales within their region. However, the territory sales manager also has the responsibility to develop potential business partnerships, making sure that the needs of customers are met and making sure that the presence of the company within their area is in line with the expectations and standards of the company. A territory manager also ensures that the headquarters of the company is kept informed about their area of responsibility through presentation and reports. Based on how big the business, their territory manager could also be required to recruit and dismiss new employees, and also ensure that the new employees are properly trained.

Since the territory sales manager typically supervises a large number of employees within the area they are assigned which means a lot of travel is necessary. when it comes to travel time, sales managers usually are employed for more than 40 hours per week and are often on call in case of an emergency. Since a large portion of the time of a territory sales manager is spent travelling throughout their region the work environment can differ greatly.

A college degree is typically not required to be an area sales director. Experience in sales and management is usually considered more significant than formal education. Three or five years' experience in sales management are typically needed.

Roles & Responsibilities

As a Territory Sales Manager with 3-6 years of experience in the United States, your main responsibilities include:

  • Manage a designated sales territory by identifying potential customers, generating leads, and nurturing existing relationships.This involves actively prospecting for new clients and maintaining a strong customer base.
  • Develop and implement sales strategies to achieve revenue targets and maximize market penetration.You will be responsible for creating and executing effective sales plans to drive business growth.
  • Conduct market research and stay updated on industry trends, competitor activities, and customer needs.You must continuously analyze the market and adapt your sales approach to stay ahead of the competition.
  • Prepare and present sales proposals, negotiate contracts, and close deals.

Qualifications & Work Experience

For a Territory Sales Manager job role, the following qualifications are required:

  • Candidates should have a track record of successfully meeting or exceeding sales targets. They should possess exceptional negotiation and closing skills to drive sales growth in their assigned territory.
  • Territory Sales Managers must be effective communicators and relationship builders. They should be able to establish rapport with clients, understand their needs, and effectively present product/ service offerings to drive sales.
  • As Territory Sales Managers handle multiple accounts and responsibilities, they need to be highly organized. They should prioritize tasks, manage their time efficiently, and maintain accurate records of sales activities and customer information.
  • Successful Territory Sales Managers possess a strategic mindset and the ability to analyze market trends and customer preferences.

Essential Skills For Territory Sales Manager

1

Sales

2

Sales Strategy

3

Sales Technique

4

Management Accounting

Skills That Affect Territory Sales Manager Salaries

Different skills can affect your salary. Below are the most popular skills and their effect on salary.

Sales Strategy

8%

Sales Technique

5%

Business Development

1%

Salesforce Objects

11%

Career Prospects

The role of Territory Sales Manager is crucial for driving sales and revenue growth. With 3-6 years of experience in the United States, professionals in this field have diverse alternative roles to consider. Here are following options worth exploring:

  • Key Account Manager: This role involves managing and nurturing relationships with key clients to maximize sales and customer satisfaction.
  • Business Development Manager: Focused on identifying new business opportunities, this role involves creating strategic partnerships and expanding the customer base.
  • Sales Operations Manager: Responsible for optimizing the sales process and improving sales efficiency through data analysis, CRM management, and sales team support.
  • Customer Success Manager: This role focuses on maintaining excellent customer relationships, ensuring customer satisfaction, and driving customer loyalty through effective communication and problem-solving.

How to Learn

The Territory Sales Manager role in the United States is projected to experience significant growth in the market. Over the past 10 years, this job role has seen consistent growth due to the increasing demand for sales professionals across industries. According to Google, this trend is expected to continue in the coming years, with a substantial number of employment opportunities available in the future. As the economy expands, companies are focusing on expanding their sales efforts, creating a favorable environment for Territory Sales Managers. This growth indicates a promising career outlook for individuals pursuing this role in the United States.