Description

Technical sales support specialists are often the first points of contact with new clients. They are expected to answer all questions or concerns a client may have while working to increase the client's loyalty to the product or brand. Individuals in this position should be able to follow the entire customer experience from first contact to follow-up; improving upon product presentation and attractiveness to the customer is also important.Technical sales support specialists generally have an on-site office while sometimes traveling to meet clients or to other particular locations; travel may be part of the specialist's job as well. The specialist's work hours vary depending on the needs of their employer and may include overtime.At least a bachelor's degree in sales or marketing is generally required for this position. A strong sales background with an emphasis on customer service is required for this position. Prior sales experience in which the specialist consistently met or exceeded quotas is highly desired, as is knowledge of the particular product or brand. Excellent knowledge of both the product and customer base is essential to complete sales while monitoring for potential up-sale opportunities. Those in this position must have customer service skills and the ability to work independently with minimal supervision.

Roles & Responsibilities

As a Technical Sales Support Specialist with 3-6 years of experience in Canada, your main responsibilities include:

  • Providing pre-sales technical assistance and product education to customers, ensuring a deep understanding of the product offerings and their benefits.
  • Collaborating with the sales team to prepare and deliver technical presentations and demonstrations, showcasing the value and capabilities of the products.
  • Assisting with the development of sales proposals, providing technical expertise and guidance to address customer requirements and concerns.
  • Providing post-sales support, troubleshooting technical issues, and coordinating with internal teams to ensure customer satisfaction and successful implementation of the products.

Qualifications & Work Experience

For a Technical Sales Support Specialist, the following qualifications are required:

  • The candidate must possess a strong understanding of the technical aspects of the products or services being sold. This includes knowledge of software, hardware, and other relevant technologies. They should be able to provide technical support to customers and assist in troubleshooting technical issues.
  • Effective communication is essential in this role. The candidate should be able to clearly and confidently articulate complex technical concepts to both technical and non-technical individuals. They must also possess excellent listening skills to understand customer needs and provide appropriate solutions.
  • The candidate should have a customer-centric approach, with the ability to build and maintain strong relationships with clients. They must understand customer requirements, provide product demonstrations or presentations, and offer customized solutions to meet specific client needs.
  • The candidate should have a solid understanding of sales principles and strategies.

Essential Skills For Technical Sales Support Specialist

1

Support Management

2

Sales Strategy

3

Sales & Management

Career Prospects

The role of a Technical Sales Support Specialist is crucial in providing technical assistance and support to the sales team. However, for professionals with 3-6 years of experience in Canada, there are several alternative roles to consider. Here are four options to explore:

  • Product Specialist: A role that focuses on in-depth knowledge of specific products or services, providing technical expertise to both sales and customers.
  • Sales Engineer: A position that combines technical knowledge with sales skills, assisting in the pre-sales process by understanding customer requirements and proposing technical solutions.
  • Customer Success Manager: A role that involves ensuring customer satisfaction and success by providing ongoing support, troubleshooting, and relationship management.
  • Business Development Representative: A position focused on generating leads, qualifying prospects, and initiating sales conversations, often requiring technical knowledge to effectively communicate the value proposition.

How to Learn

The role of Technical Sales Support Specialist in Canada is projected to experience significant growth in the market. According to a 10-year analysis, there is a strong upward trend in employment opportunities for this position. With an increasing demand for technical sales expertise, the job prospects for Technical Sales Support Specialists are expected to be highly favorable in the coming years. Google data indicates that this role is witnessing a rapid expansion in various industries, such as technology, pharmaceuticals, and manufacturing, offering numerous opportunities for professionals in Canada.