Description

General sales managers oversee the sales department at a company or business. Their duties often include hiring and training sales employees, working with the sales team to ensure they meet goals and targets, compiling data from the sales team to present to upper management, and ensuring that the company is bringing in enough revenue. Depending on the size of the business, a general sales manager may also be responsible for general marketing duties, such as strategic planning or developing effective sales approaches.A general sales manager position does not usually require a specifc education level. However, a high school diploma or GED is highly recommended, and a bachelor’s degree in a field such as business may be beneficial. A general sales manager will frequently need at least five years of relevant sales experience and a track record of meeting or exceeding their sales goals. Leadership and management skills are also important.A general sales manager often work more than 40 hours a week and regularly communicate with upper management at the company. A general sales manager commonly acts as a liaison from the sales department to other departments at the company.

Roles & Responsibilities

As a General Sales Manager with 9+ years of experience in the AE:

  • Lead and motivate the sales team to achieve revenue targets and exceed sales goals consistently. Provide guidance and inspiration to the sales team to drive sales performance and meet or surpass revenue objectives.
  • Develop and implement effective sales strategies and tactics to maximize market penetration and increase market share. Create and execute sales plans that effectively reach target customers, increase market presence, and outperform competitors.
  • Monitor sales activities, analyze sales data, and provide regular reports and insights to senior management. Track sales performance, evaluate sales data, and generate reports that offer valuable insights to inform strategic decision-making.
  • Build and maintain strong relationships with key clients, negotiate contracts, and ensure customer satisfaction.

Qualifications & Work Experience

General sales managers supervise the sales department of the business or company. They are usually responsible for recruiting and training sales staff as well as working with sales staff to ensure that they are meeting objectives and goals, assembling information of the team's sales performance to report to top management, and making sure that the business is earning sufficient revenue. Based on how big the company the general sales manager could also be accountable for marketing-related duties in general including strategizing or implementing effective strategies for sales.

Essential Skills For General Sales Manager

1

Sales Strategy

2

Sales Technique

3

Leadership

Skills That Affect General Sales Manager Salaries

Different skills can affect your salary. Below are the most popular skills and their effect on salary.

Business Development

128%

Sales & Management

63%

Leadership

167%

Career Prospects

The role of General Sales Manager is crucial in driving sales and managing a team. With 9+ years of experience in the automotive industry, here are four alternative roles to consider:

  • Regional Sales Manager: A position that involves overseeing sales operations in a specific region, managing a team of sales representatives, and developing strategies to achieve sales targets.
  • Business Development Manager: A role focused on identifying new business opportunities, building relationships with potential clients, and developing strategies to expand the company's customer base.
  • Key Account Manager: A position that involves managing and nurturing relationships with key clients, understanding their needs, and ensuring their satisfaction to drive customer retention and revenue growth.
  • Sales Operations Manager: A role that focuses on optimizing sales processes, analyzing sales data, implementing sales strategies, and providing support to the sales team to improve overall sales performance.

How to Learn

The job role of General Sales Manager in the United Arab Emirates is projected to experience positive growth in the market. Over the past 10 years, there has been a continuous increase in demand for sales managers, leading to a steady rise in employment opportunities. According to Google data, this trend is expected to continue in the future, offering a promising outlook for individuals pursuing a career in sales management. With the UAE being a hub for various industries, such as retail, real estate, and hospitality, the need for skilled sales managers is projected to remain in high demand.