Description

Sales representatives sell products and services for a company, either directly to consumers or to other businesses. These representatives often have goals which must be reached, and commission may be offered based on sales performance. In some positions, they may either be provided with lists of clients or receive calls from interested customers, which may involve working in a call center environment. In other positions, cold-calling will be required. Research may also be required in order to discover new clients.Some work is done in an office, though some travel may be required to meet with clients. Strong written, verbal, and electronic communication skills are essential in order to determine customers’ needs and budgets to offer the most suitable products and services. These representatives should also be highly familiar with the products and services offered by their companies so all questions from customers can be answered efficiently.Aspiring sales representatives should have strong customer service skills and friendly and professional personalities to sell products and services and encourage customers to return for future purchases. Depending on the complexity of the job, those in this position may be expected to create and present reports based on performance and findings, so strong computer skills are highly beneficial and may be required for some positions. Some employers require only a minimum of a high school diploma, while others may require a college degree in business, marketing, or a related field.

Roles & Responsibilities

As a Sales Representative with 6-9 years of experience in Australia, your main responsibilities include:

  • Cultivate and maintain relationships with existing clients, ensuring their ongoing satisfaction and identifying opportunities for upselling or cross-selling. Build strong relationships with current clients, meet their needs, and explore additional sales opportunities.
  • Generate new business leads through prospecting, networking, and cold calling, and convert them into sales opportunities. Actively seek out potential clients, establish contact, and convert them into potential sales prospects.
  • Conduct sales presentations and product demonstrations to potential clients, highlighting the unique value proposition and benefits of the products or services. Showcase the features and benefits of the products/services, addressing the specific needs and pain points of potential clients.
  • Collaborate with internal teams, such as marketing and customer support, to ensure effective communication, timely delivery, and excellent customer service.

Qualifications & Work Experience

For a Sales Representative, the following qualifications are required:

  • Excellent communication and interpersonal skills to effectively engage with customers, build relationships, and understand their needs.
  • Strong sales and negotiation abilities to identify opportunities, close deals, and achieve sales targets.
  • Sound product knowledge and understanding of the market to promote and position products effectively and provide accurate information to customers.
  • Self-motivation and resilience to handle rejection, work independently, and continuously strive to meet or exceed sales goals.

Essential Skills For Sales Representative

1

Sales Strategy

2

Sales Technique

3

Sales & Management

Skills That Affect Sales Representative Salaries

Different skills can affect your salary. Below are the most popular skills and their effect on salary.

Sales

3%

Sales Technique

2%

Sales & Management

8%

Sales Analysis

6%

Career Prospects

The role of Sales Representative is crucial in driving revenue and building relationships with clients. With 6-9 years of experience in the Australian market, professionals can consider exploring alternative roles that leverage their skills and expertise. Here are four options to consider:

  • Key Account Manager: A role that focuses on managing and growing relationships with key clients, maximizing sales opportunities, and ensuring high levels of customer satisfaction.
  • Business Development Manager: A position dedicated to identifying and pursuing new business opportunities, expanding market reach, and driving revenue growth.
  • Regional Sales Manager: A role that involves leading a team of sales representatives, setting sales targets, and implementing strategies to achieve regional sales objectives.
  • Sales Operations Manager: A position focused on streamlining sales processes, optimizing sales performance, and providing analytical insights to support sales strategies and decision-making.

How to Learn

According to recent data, the sales representative role in Australia is projected to experience steady growth in the market. Over the past 10 years, the job role has seen promising expansion, indicating a positive trend in the industry. Employment opportunities for sales representatives are expected to increase in the future, offering steady prospects in the field. With Google's latest data points, it can be inferred that the sales representative position in Australia has a promising future, providing ample job opportunities in the coming years.